Google Ads Skills

Google Ads work starts with the business goal, offer, search intent and measurement plan. Campaign type, structure, targeting and budget are selected to fit the account and landing page.

Search, Shopping and Performance Max

Campaign planning covers keyword themes, ad groups, responsive search ads, Merchant Center, product feeds, asset groups, audience signals and account settings.

Campaign measurement

Conversion tracking checks and search-term, audience and campaign analysis help identify practical optimization opportunities. Results depend on market, budget, offer and website experience.

Search Ads
Lead Generation
Performance Max
Demand Gen
YouTube Ads
Shopping Ads
Merchant Center
Display Ads
Remarketing
Campaign Optimization & Analytics

Google Search Ads service · Shopping & Performance Max service